‘Bodacious’, “half an hour of contagious anthems that’ll leave you musically inspired as much as party-ready,” (read our full review here) follows 2014’s seminal debut ‘(409)’.

Those outside of the States can pre-order ‘Bodacious’ on:
iTunes | CD | LP

“You’ve got to get a backbone,” drumming vocalist Hanna Brewer sings to herself on the equally twee and immediate chorus. Bubbling with an excitable atmosphere the track’s video mirrors the vibe, with Purple performing at Swan Dive in their hometown of Austin, Texas, veiled under hazy purple lights. Their attention-grabbing style is undeniable, their uncompromising cool shining through both the track and video.

‘Bodacious’ is available now in the United States, and from the 29th July across the rest of the world via Play It Again Sam.

Those outside of the States can pre-order ‘Bodacious’ on:
iTunes | CD | LP

After the heavily surf-rock influenced ‘(409)’, ‘Bodacious’ sees a small shift in Purple’s approach to songwriting. Much to fans liking, the sassy, tongue-in-cheek moments in songs like ‘Leche Loco’ and ‘Thirteen’ have found a comfy spot in the slightly more sparkly and clean sound of ‘Bodacious’.

From album opener ‘Backbone’ to the conclusion of ‘Feel The Low’, there’re a few notable changes including the influence of more mature sounds. The vocal approach in songs like ‘Backbone’ feels similar to that of Tricot, and the dreamy surprise of ‘Bliss’ somehow blends perfectly between the childish ‘Mini Van’ and the much more adult ‘Money’.

Vocally the album relies heavily on drummer and vocalist Hannah Brewer, who’s approach ranges from the dialogue style in ‘Mini Van’ to the behemoth shrieks of ‘Be Empty’. What this brings to the album is the garage rock we only got a taste of in their previous release. This new release is by no means a huge progression for the band, rather a deepening of their roots, digging into their inspirations and forming a sound that can’t be described by mentioning a couple of similar bands. The album refrains from a lot of formalities. These guys are high octane, humorous and cool as shit and they don’t pretend to be anything else.

Something special about Purple’s sound has always been Hannah Brewer’s approach to womanhood. The slightly promiscuous lyricism partnered with her modern views on gender became a centre point of the band’s appeal after the release of their debut. This is recurring in recent single ‘Pretty Mouth’ where lines like “You don’t see women like me as a contribution to society / And I don’t see men like you as societies glue” offer exciting approaches to songwriting, paving the way for a number of bands to celebrate modern girl power.

There’s so much to say about the record, but nothing will speak better than the songs themselves. It’s half an hour of contagious anthems that’ll leave you musically inspired as much as party-ready.

MAX GAYLER

‘Bodacious’ continues the band’s eclectic sound as demonstrated on the brilliant ‘(409)’ debut.

The performance is one of nine shows the band will perform across the showcase festival, in support of ‘Bodacious’s release on the 1st April via PIAS.

The full set will be available to stream below from 11:45 CST (16:45 GMT), with it kicking off properly 15 minutes later.

“I wrote ‘Bliss’ after doing some pretty intense touring through the US and Europe while trying to grow up at the same time,” she said of the track last month. “I realized that I’m the happiest and most depressed while on tour… The verses talk about some of the negativity of touring while the chorus says ‘This is bliss’ because you also experience the most highs of your life. It’s bittersweet.”

‘Bodacious’ will be available via [PIAS] on the 1st April 2016.

‘Bliss’ follows their ‘Mini-Van’ track, revealed last year. It takes a more ethereal turn, drawn out of Hanna Brewer’s turbulent tour emotions.

“I wrote Bliss after doing some pretty intense touring through the US and Europe while trying to grow up at the same time,” she tells Consequence of Sound. “I realized that I’m the happiest and most depressed while on tour… The verses talk about some of the negativity of touring while the chorus says ‘This is bliss’ because you also experience the most highs of your life. It’s bittersweet.”

The genre-mashers revealed the official video for their latest single, ‘Mini Van’, back in October.

‘Bodacious’ will be available via [PIAS] on the 1st April 2016.